Once you have figured out which content you would like to post on Instagram and chosen a layout you would like to achieve, you can begin producing your content. Your Instagram grid layout is the first chance for you to show potential customers what your business is about, as well as showcasing your creativity.Ĭreating an eye catching Instagram grid layout requires planning and organisation. If your Instagram consists of random photos with a range of colours, your grid can look messy and it may be harder to reach marketing goals. Instagram users are much more likely to look into your business if you have a grid layout that looks cool or stands out to them. Instagram was first created purely for the sharing of images, and over the years influencers and businesses have taken great care in the quality of photos and the layout they present via their Instagram. However, having Instagram users see your profile is just the first step to getting them on board with your brand it takes a creative Instagram grid layout, an intriguing bio and engaging content to encourage people to follow you on Instagram. This means there is a lot of competition when it comes to attracting your target audience to your profile. Instagram is one of the most popular social platforms to this date, and millions of businesses use it to help with marketing. Choose one theme for, say, 9 posts, and then move onto something new to create an exciting and varied Instagram feed.Why Does the Instagram Grid Layout Matter? Mixed Grid Grid by you get bored quickly? Crave some variety in your life? You don’t have to stick to the one grid forever! Mix it up over time. You may want to look into image splitters or Instagram planners if you’re going to attempt this one! You want each photo to ideally be able to stand on its own as well as be part of the larger puzzle. This theme involves each image being connected to the ones around it. Puzzle Grid Grid by one of the trickiest themes to pull off, but one of the most visually pleasing is the puzzle grid. This grid is an excellent option as it embraces consistency but still offers variation when scrolling through a profile. Diagonal Stories Grid by diagonal Instagram feed consists of similar images that appear from left to right, diagonally up or down. Colour Blocking Grid by a bit of planning, an Instagram feed that utilizes a colour blocking grid will pop! Make sure your images use a similar saturation for consistencies sake, and then upload either 1,3,6 or even 9 posts that focus on the same block of colour. Using bright or block colours will help you stand out – you could even incorporate the rainbow theme we spoke about above. The most common border choice is white, but don’t feel like you must follow the status quo. The result is a colourful but consistent feed! Borders Grid by a border to your images is a great way to create negative space on your feed and allow your pictures to breath. You might upload 3,6, or 9 red themed photos, before moving to the next colour of the rainbow. Rainbow Grid Grid by rainbow grid requires a lot of planning, but boy, does it look pretty! The idea is to transition each row, or group of rows, from one colour of the rainbow to another. Or you might post a dark picture, followed by a bright one, followed again by a dark one. For instance, you might post a quote, followed by a photo, followed by another quote. Checkerboard Grid by checkerboard theme consists of images that alternate between colours or content. A popular choice is to post text on a solid background colour, as you can see below. This helps break up your feed and keep a consistent theme without having to overplan. Vertical Lines Grid by of the most popular Instagram photo grids is the vertical line theme, which consists of keeping one of your columns (often the middle one) a consistent colour or image. As we tend to read left to right, top to bottom, your feed will read like a magazine, with each row telling its own story. The trick is to post three consecutive images with the same colour, content or theme. Horizontal Story Grid by layout is an excellent form of visual storytelling. Back to the Basics Grid by it simple! Don’t overthink your feed if you are going with basic squares just upload one post at a time, and make sure there is a consistent filter or theme applied to your images to keep it looking cohesive. Here’s how to edit your photos for a white, dreamy feel. There are many different types of photo grids you can utilize – let’s take a look. It is a way of visually telling your brand’s story and convincing your audience to join you on the journey. Are you ready to level up your social feed with some awesome Instagram grid ideas?Ī curated Instagram feed instantly sends your audience a clear message and lets them know what they can expect from you.
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